How can you:

- quickly measure website’s SEO?
- rate your SEO consultant?
- gauge success of in-house search engine optimization employees?
- evaluate your SEO business?

I am about to share with you 2 expert tips to track SEO progress quickly.

For a site marketer, data is the single most powerful weapon. 3 reasons why:

1. Data defines you as an search engine optimization.
If you don’t play s lot with data, neither clients nor the industry will take you seriously.

2. Information says you how well you are performing.
I am all about customer feedback but first thing you got to do is root through your proper data to find your search engine optimization strengths and weaknesses.

3. To a client, data speaks louder than words.
How can a customer make sure you are actually getting work done? Information. Will a cheesy “How ya doin” phone call do? No. Your boss wants reports, daily, weekly, monthly… Share your information, and you are halfway there.

If you take data as seriously as I do, and if you mine lots of it, chances are you are already heavily using search engine optimization software. If not, now is a good time to start and set up a powerful data mining and search engine optimization reporting framework for your business.

I am all for automation in my firm because the amount of sites I optimize today simply doesn’t leave me any other option but to automate.
Plus, with the new generation of breakthrough SEO SEO reporting software out there, you can monitor your search engine optimization progress fast and easy, just like thousands of search engine optimization professionals do across the globe.

Such software have killer email reporting systems built-in. I use them to set up an annual reporting schedule for each client and for the entire year the tool sends out fresh and personalized optimization reports to my customers as a follow-up and directly to your inbox for a quick review.
Not only are SEO application reports convenient but they are also professionally styled and full of visuals so the design is one less headache I have to think about.

If you wonder what sorts of metrics are vital for search engine optimization reports, I’ve pinpointed three:

1. Keyword metrics:
- keyword rankings in targeted SEs
- historic rankings
- expected and up-to-date site visits by keyword
- keyword research metrics – competition, search volume etc.

2. Link building metrics
- Number and quality of customer inbound links
- Number and quality of link building partners
- Number and quality of competitor backlinks

3. On site and on page SEO metrics
- Landing page and page element optimization stats
- Keyword density analysis for a keyword niche
- Site structure analisys stats

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